Before you can find your customers on a social networking site, you have to be involved in that social networking site. Which means establishing a page on Facebook, My Space, You Tube, Twitter etc. Adding a photo so people get a sense of who you are. Just basically introducing yourself, your interest and your business.
For example, every time you write a new post, post the link on facebook. This way it will come up on your friends' "news feed" and there is a very good chance someone will click on your blog from there!
Now having "friends or followers"
- Let the networking site go through your email list and see who else that you know or have had communication with also has a page on the site. You can then decide if you want to link up with that person.
- Put an announcement on your website with your social network site information and ask people to join you.
- Join groups that have been established on the site that are relevant to your business interests.
Why you "Need" Friends:
- Your email list will generate a list of people you already know that you can link up with.
- The site announcement gives people the opportunity to be part of your list.
- People who have joined a group have announced their interest in speaking with other people about the subject of the group.
- Use a search query that searches the interests people have identified in their profiles.
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